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The New River Valley Public Health Task Force is urging all residents to help take care of each other and prevent the spread of COVID-19. In support of that effort, the task force has launched a high-visibility, regional communications campaign titled “Be Committed. Be Well.”
The campaign tagline, hashtag (#weareinthistogether) and related messaging are prominently featured in a variety of products and outreach methods, including:
The campaign is based on a 10-point Community Wellness Commitment, which affirms a pledge to do the simple things that protect us all - including recommendations for face coverings, hygiene, distance and minimizing contact - for the well-being of the entire community.
As members of the community, we pledge to care for the health and well-being of others by personally adopting our Community Wellness Commitment:
All available campaign materials, including downloadable products, customizeable templates, videos, podcasts and sample social media content, are at www.NRVRoadtoWellness.com. The site is updated regularly and serves as a repository of information to be shared widely throughout the New River Valley.